Monday, July 4, 2016

3 things every CMO needs to know about chatbots


3 things every CMO needs to know about chatbots
In case you haven’t noticed, chatbots are having a moment right now. It’s easy to see why. In their simplest form, chatbots help brands deliver intimate, one-to-one engagement, at scale. Bots are all about creating interactions that feel personal instead of transactional.

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